The marketing world is full of industry-specific terms, like "conversion rate," "click-through rate," and "MQL" (to name just a few). Two of the most...
Robin Kahn
Recent Posts
Regardless of the quality of your product, people won’t buy it if they’re not aware of it. Launching relevant, engaging ad campaigns is a crucial...
The most recognizable sign that the holiday season is upon us isn’t turkeys or trees, it’s shopping. Accounting for billions of dollars in sales in...
Traditional advertising is an incredibly successful means of marketing, but that doesn’t mean you shouldn’t still branch out. Here at Gray Atlanta,...
If you operate a successful business, odds are you've already invested quite a bit of time and resources into your marketing plan. After all, the...
The term "brand" has become extremely popular in the marketing industry over the last several decades. There's a good reason for this: a company's...
If you own or operate a business you know that effective marketing is the number one way to grow. But how do you know if the marketing campaign you...
It should come as no surprise that eCommerce has grown into one of the most important business models in existence over the past several decades....
