The marketing reach of television has become incredibly strong over the years and remains so to this day. For example, the first quarter of 2019 TV...
Top 7 Reasons Your Business Needs to be Utilizing TV Advertising
Companies are always searching for new ways to market their business.With the advent of digital marketing, the advertising landscape has become vast...
Why TV: Top 5 Reasons Businesses See Success with TV Advertising
Since the first commercial aired in 1941, television has become the top advertising medium in the world. Bulova watches may not have seen this type...
Combining the Power of Magazines and TV Into One Powerful Marketing Campaign
Two of the most time honored forms of marketing, print and broadcast TV, are the cornerstones of any successful advertising campaign. Both are...
Impressions, Ratings, and How to Measure Your Audience
When advertising with various ad campaigns, people can quickly get confused about the best method for measuring their audience. You may launch a...
What is School Authority in Atlanta?
School Authority is a segment that airs Monday through Thursday during CBS46 Morning News at 4:30 am, 5:00 am, and 6:00 am. This segment helps keep...
Marketing to Specific Generations 101
One of the most important elements of defining your target audience is age. Knowing what generation your ideal clients belong to can help you learn a...
How to Blend Your Digital and TV Marketing Campaigns
Right now, people are watching more TV and staying logged in to their digital devices more than ever. Forty-five percent of Americans often or always...
Why It's Important to Integrate Your Digital and TV Marketing
With the ever changing landscape of media distribution, people are constantly finding new ways to get their favorite content. That’s why it’s...
Why Gray Atlanta Is a Unique Option for Your Advertising Plan
Gray Atlanta is an industry leader in television, digital, and print: a winning combination that can allow our partners to expand their available...