Ready for Sports Marketing? High School Football is Coming Back!

by Gray Atlanta on July 29, 2021 at 3:39 PM

High School football is coming back to Georgia this year starting with the 30th annual Corky Kell Classic kicking off in mid-August with games airing...

Why Video is Such a Great Marketing Tool

by Patti Garren on July 26, 2021 at 11:39 AM

Video remains a highly efficient method of sharing information and enticing audiences of all types. It's also an incredibly versatile tool. High...

Case Study Highlight: Wild Animal Safari

by Gray Atlanta on July 19, 2021 at 10:51 AM

Wild Animal Safari is a popular destination for Atlanta residents and visitors alike. With a more than 300 acre habitat, they offer animal lovers the...

Why Your Business Should be Leveraging the Power of Television Advertising

by Micheal Smith on July 14, 2021 at 11:40 AM

Television has been around for many decades and has firmly established itself as an incredibly successful and impactful advertising medium throughout...

The Top Industries for Marketing to Baby Boomers

by Dennis Izzard on June 24, 2021 at 8:34 AM

Although Millennials may have surpassed Baby Boomers in population, they still don’t have the spending power that Baby Boomers possess. Baby Boomers,...

How to Incorporate Lifestyle Marketing into Your Marketing Strategy

by Beth Walsh on June 16, 2021 at 10:30 AM

Lifestyle marketing isn’t limited solely to lifestyle brands. It’s an effective tool to boost a non-lifestyle brand, and you can still benefit from...

OTT Tips for Small Businesses to see Maximum ROI

by Tracy Randall on June 11, 2021 at 3:23 PM

As advertisers seek more efficient ways to connect with audiences, more are turning to over-the-top (OTT) advertising because of its many benefits....

Integrating Social Media Marketing and TV Advertising

by Patti Garren on June 3, 2021 at 1:12 PM

TV advertising has long been a traditional medium to grow brand awareness and drive consumer interest in a company, product, or service. However,...

Tips for Building a Top Notch Social Media Strategy

by Kenny Stapleton on May 31, 2021 at 1:45 PM

Social media has become a primary method for modern companies in marketing their business. It is cost-effective, extremely popular, and an...

Why You Need To Invest In Building Your Brand

by Robin Kahn on May 25, 2021 at 10:55 AM

The term "brand" has become extremely popular in the marketing industry over the last several decades. There's a good reason for this: a company's...